Ecourse The Agency Lead Generation

$9.99

D-duct Premium Course

SKU: EC426 Category: Tags: , , ,

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The exact process we use to secure 5-20 new qualified prospect meetings every week for our clients.

What’s New in the 2.0 Version?

Resource Checklist One-Sheeter, so you can set up the right systems from the beginning.
Bonus Module: How to Implement Relationship Sales At Scale.
Videos re-edited for a smoother overall experience.
A new introduction from the instructor.

Course Curriculum: INTRO

Background and Vision
Resource Checklist
Copy Ideas Library

1. CONCEPTS: The Right Foundation for Predictable Revenue

The Five Prospecting Commandments
How to Get Maximum Leverage Through Delegation
Flashlight vs. Laser Pointer
LinkedIn Sales Navigator Workshop
Action Items
Section 1 Slides

2. COPY: How to De-Risk Business Conversations

How to Use Context to Your Advantage.
The One Simple Task?
Six Guidelines for Effective Outreach Copy
Action Items – Craft Your Outreach Template
Sec 2 Slides

3. SYSTEMS: Build Your Agency’s Lead Generation Machine

The Lead Generation Universe – Tools and Automation
How Inbound and Outbound Interact
Building Your Outbound Engine – How to Enrich Data and Launch Your Campaigns
Outreach Cadence Samples
The Longterm Growth Path
Action Items + Q&A
Section 3 Slides

4. OPTIMIZATION: A Case Study in Closed Business

Case Study Intro – Metrics and Benchmarks
Campaign Diagnosis – Making Sense of Replies
The Hit Campaign Dynamic: Meetings and Closed Business
Action Items
Section 4 Slides

4.1. Relationship-Driven New Business At-Scale. [Bonus Section]

Intro to Relationship-Driven Prospecting.
Using the Historic Client Commonality.
Alumni Connections, Geographies, and Lego Blocks.
Indirect Connectors and The Hopscotch Approach.

5. THOUGHT LEADERSHIP: How to Plug Into the Right Audiences

The Power of Existing Audiences
How to Use Targeted Outreach to Secure Dozens of Placements
Thought Leadership Q and A
Section 5 Slides
BONUS Materials
Webinar: How to Sell Agency Services in Uncertain Times
Webinar: Relationship-Driven New Business At-Scale.
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